Emails and Newsletters
E-Mail Newsletters: Formats That Work
Because most Internet users spend more time sending and receiving e-mail than doing anything else online, sending e-mail newsletters is one way to keep visitors coming back to your Web site.
  

Emails and Newsletters
Newsletters: Frequency Matters
The fact is it's hard to have a real, personal relationship with somebody you only talk to once a decade. Which brings us to this consideration: How often should an electronic newsletter be published?
  

Emails and Newsletters
Writing Competitive E-Mail
E-mail is a prized tool for the small entrepreneur. It allows you to communicate quickly and frequently with your customer. It doesn't matter that your competitor can afford a fancy logo and expensive stationery. E-mail puts you on an even footing.
  

Emails and Newsletters
E-Mail PR: How to Start a Mailing List
E-mail lists can enable you to generate awareness and, more importantly, build mutually beneficial relationships with key audiences.
Two main categories of mailing lists exist: those others create and manage,and those you create and manage.